Resume
Overview Brand Experience
American Public University. Wow Grooming, Virgin Voyages, Whitney University, Club Barcelona, Red Ilumno, Filthy Food, Yellow Pages, Cingular Wireless, Hollywood CRA, Bosch, Sony Electronic, Canon, Black & Decker, Bellsouth Mobility, DHL, Zacapa Rum, Dana Wine & Spirit, Publix Supermarket, Johnny Walker, Toyota, Coca-Cola, P&G, Jim Beam, FPL, History Miami, Brooke USA, and many more.
2020-Present
Creative/Marketing/Brand Consultant
UI, UX Design. Offline Customer Experience. Brand Communication Guidelines. Brand Assets Development. Communication Strategy. Content Strategy. Brand Asset Definition.
2018 - 2020
Creative Consultant
Virgin Voyages
Collaborated with Virgin Voyages Studio on the launch of the new brand, involving creating and sourcing brand assets for the Sailor’s App. Worked with Marketing and Sales teams to develop materials for advertising, PR, and launch-related events.
2006-2017
President & Chief Executive Officer
Brainswitch Advertising
As President and Chief Executive Officer, I am adept at developing and maintaining brand communication guidelines for startups, as well as rebranding established firms. I am skilled in supervising brand advertising campaigns to ensure alignment with the overall strategy. Proficient in managing creative teams on major accounts, leading groups of Copywriters, Art Directors, and Designers. I am experienced in directing the entire process of concepting, developing, and presenting multi-layered integrated campaigns. Capable of managing, hiring, and directing consultant resources across various disciplines. Proficient in creating and implementing business network strategies and tactics. Skilled in writing, pitching, and closing deals with Fortune 500 business owners, officers, and executives. Possess a comprehensive understanding of industry laws and regulations to facilitate informed business decisions. Accomplished in overseeing client accounts, budgets, ROI, and general business analytics.
2003-2006
Associate Creative Director
MGS Communication
Created concept and art direction for online campaigns and print media. Developed and maintained brand communication guidelines for startups and rebranding for established firms. Responsible for supervision and development of full campaigns for major brands across various media channels. Participated in new business development efforts and delivered strategic presentations to Fortune 500 companies. Worked directly with account teams on all projects.
Art Exhibitions
2011. Through The Eyes Of Love. Miami Art Institute. Miami, Florida.
2011. Dupont Building, Alfred I Section. Miami, Florida.
2011. Scope. Art Basel. Miami, Florida.
2010. Contemporary Art. NYC Javits Center.
2010. Solo Exhibition “Wynwood Loft” Design District, Florida.
2009. “Erotika” Imago Art Gallery. Miami, Florida.
2008. Solo Exhibition “Wynwood Loft” Design District, Florida.
2005. Coexistence Exhibition “University of Arizona”. Tucson, Arizona.
2004. Coexistence Exhibition “Capital Reflecting Pool” . Washington D.C.
2003. Coexistence Exhibition “Museum On The Seam” . Jerusalem, Israel.
2001. Group Exhibition “Regions Bank Sponsor” Coral Gables, Florida.
2000. Solo Exhibition “One Man Show” Coral Gables, Florida.
1999. Solo Exhibition “Diaspora Vibe” Bakehouse Art Complex. Design District, Florida.
1999. Latin America Art Museum, Miami, Florida.
1996. Gallery “Havana”. Havana, Cuba.
1996. Gallery “Aerator”. Cuban Art. Gijon, Spain.
1995. Gallery “Plaza Mulato Libre”. Satiago de Chile, Chile.
1995. Gallery “Artespacio “. Santiago de Chile, Chile.
1994. First Contemporary Art Salon. Havana, Cuba.
1994. Solo Exhibition “Teodoro Ramos Blanco” Havana, Cuba.
Awards
First Prize. Through The Eyes Of Love. Miami Art Institute. Miami, Florida.
First Prize. USA Artist. Coexistence International Art Competition. Museum on the Seam.
First Prize. Carnaval Miami Poster competition 2003.
First Prize. Latin America Contemporary Art Competition”. Latin America Art Museum, Miami, Florida.
First Prize. Popular Vote. H&D Poster Competition.
Gold Award. 4 ADDY’s Awards (4 district). Creative Director.
First Prize. UNICEF Drawing Competition.Supporting Children.
First Prize. MarCom Creative Awards.